Blvck Label CEO Gunna Rothschild Releases “Unfortunate” Mixtape
Independent Rap juggernaut Gunna Rothschild is a determined emcee who’s ready to take the music world by storm. His clever lyricism, magnetic delivery, efficient wordplay and irresistible personality has already earned him acclaim among Hip Hop aficionados. He is wise beyond his years and his music reflects his trials, tribulations and triumphs. Gunna Rothschild sits at the helm of the NJ based entertainment company called The BLVCK LABEL. The firm is comprised of a diverse group of talented artists such as Shakespear, Nameliss, Nasty Boi, Nae Reala, Southmob Doe, Dat Midnight and Dolla.
Equally important, Gunna Rothschild is currently riding high with his latest mixtape called “Unfortunate” which was released under The BLVCK LABEL imprint. The dynamic wordsmith goes full throttle on the Mixtape. This street album is like an “Action Film” on wax. If you’re a fan of hard beats and lyrical bars, then this top notch mixtape is for you. ”Unfortunate” is a captivating street album that moves pass generic trap tales and takes the listener on a deeper and more introspective level. It’s an ambitious and driven effort from a gentleman who has lived and survived the gritty streets of Newark, NJ.
“Unfortunate” is a tour de force loaded with relentless beats and hard core lyrics. It captures the true essence of Hip Hop. There are catchy hooks, quality production and plenty of food for thought on the release. Gunna gets straight to the point, telling his story how he sees fit, and he does it unapologetically. His skillful wordplay and witty metaphors paint precise pictures.
Gunna Rothschild is not afraid to be himself and he incorporates many of his life’s experiences into his music. The mixtape includes 14 explosive tracks. Each song stands out in its own right. Highlights include the bold, in your face track called “Facts” and the relentless street anthem “Bar 4 Bar.” In fact, “Bar 4 Bar” features Nae Reala, Southmob Doe, Dat Midnight and Clicquot Geno. Moreover, the music video for “Bar 4 Bar” is energetic, vibrant, gritty and magnetic. The lighting and editing are top notch and it features enthralling scenery of The BLVCK LABEL crew rapping bar for bar.
Gunna Rothschild has put his stamp on the rap game through his laid-back confidence and boastful attitude. It is only a matter of time before Gunna’s fearless authentic sound rejuvenates Hip-hop. Great achievers have a sense of destiny, and a burning passion to leave a legacy. For artists, their music is their legacy. It is a piece of “immortality” that will stand forever. Gunna Rothschild has greatly contributed to his legacy with the “Unfortunate” project.